Boosting Brand Awareness with Corporate Workwear in Adelaide
Nike knows how to make branding stand out. Take their infamous T-shirt, for example. With the word "Guilty" in bold gothic font on the front and a statement on the back that reads, “for stealing your thunder, ruining your chances, destroying your game plan, breaking you down,” Nike successfully uses strategic placement for maximum brand recognition.
When it comes to corporate workwear in Adelaide, knowing the best places to brand your clothing is crucial. The right placement can ensure your customers immediately identify your brand, setting you apart from competitors.
Here are some of the best positions for branding your corporate workwear:
1. Chest
The chest is the most common and effective place to showcase your brand. Logos on the left chest are familiar to customers and create instant recognition. If you want to show off multiple logos or if staff wear name badges on the right, this area works well. Consider adding your brand’s slogan or company name across the chest for added visibility and impact.
2. Sleeves
Sleeve branding is growing in popularity. It provides another area for branding without crowding the front of the shirt. This space is ideal for polo shirts, t-shirts, hoodies, and tunics. Sleeves also offer a great opportunity for personalization, like adding a team member’s name or number for sporting teams.
3. Across the Shoulders
For maximum exposure, placing your branding across the shoulders is a prime spot. It’s a large area, often used in sports jerseys to display player names. This positioning works great for product launches, sales events, or any occasion where you want your brand to be noticed. Though embroidery in this area can be pricier, it can be reduced by opting for a smaller logo just below the collar.
4. Lower Back
The lower back is another strategic position for branding. It’s perfect for slogans, team names, taglines, or even individual names. This area can be easily printed on and is commonly seen on t-shirts, jackets, jumpers, and hi-vis vests.
5. Legs
Print branding on the legs of tracksuit pants is becoming a common trend. Whether it’s a small logo on the hip or your business name running along the backside, this position adds a unique touch. Clubs and societies often use the sides of tracksuits or shorts to display their name, players' names, and numbers. For a more professional look, you can embroider a logo onto the back pocket of cargo pants.
6. Caps and Beanies
Caps and beanies offer excellent branding potential in a compact, giveaway-friendly form. They are easy to distribute and require no sizing considerations. Both hats provide space for a logo or slogan on the front, with additional space for small branding on the back. These items are ideal for corporate giveaways at events or conferences.
Elevate Your Brand with Fully Promoted Corporate Workwear in Adelaide
By selecting the right places for branding your corporate workwear, you’ll ensure that your brand stands out in the most effective way possible. Whether it’s for team apparel, company uniforms, or promotional giveaways, strategic placement can make all the difference.
Ready to boost your brand visibility? Fully Promoted offers a wide range of high-quality corporate workwear in Adelaide. From embroidered polos to custom caps, we provide the perfect solutions for your business. Get in touch with us today to discuss your branding needs and create a lasting impression.
Contact us at (08) 8342 9422 or email prospect@embroidme.com.au to get started!